Your website assessment

Where things stand

David and Tammy, here's the short version. You've built a billing practice that delivers real, measurable results — 99% clean claim rates, millions recovered in denied claims, and DOL collections that beat industry benchmarks by a wide margin. Most billing companies can't touch what you do with OWCP and federal workers' comp. You're not competing on price. You're competing on outcomes, and you win there.

But your website doesn't tell that story. When a medical practice manager searches for OWCP billing help, your name doesn't come up. Not on Google. Not on ChatGPT. Not on Perplexity. You're invisible to the people who need you most.

That's not a knock on the site you have. It works fine as a digital business card. But it's a single page with no service pages, no lead capture, and no structured information that search engines or AI tools can use to figure out what you do. And that's a problem, because the people looking for you are increasingly using those tools to find vendors.

This document walks through the numbers, the gap, and what we'd do about it. Everything here is based on your actual results and public data. No fluff.

The numbers are real

Before we talk about what's missing, let's be clear about what you've actually accomplished. These are the numbers we verified from DOL payment records and your own case files:

The gap: your site vs. the opportunity

There are an estimated 10,000 to 12,000 medical practices across the country that could use your kind of specialized OWCP and federal workers' comp billing. The market is huge and most of it is underserved.

But your website is a single page. Here's what's actually wrong with it:

• The title tag just says "Medical Billing." That's 15 characters. It doesn't mention OWCP, federal, DOL, or workers' comp. When someone searches for those terms, your site doesn't match. It's like a sign on your door that just says "Business."
• No service pages. One page means Google can't tell what you specialize in. Search engines look for dedicated content about specific services. Right now they see a generic medical billing company, not an OWCP specialist.
• No schema markup. There's no structured data telling search engines you're a MedicalBusiness, a LocalBusiness, or that you offer specific billing services. This is the behind-the-scenes code that helps Google and AI tools understand what you do and recommend you for relevant searches.
• No lead capture. No contact form, no consultation booking, no way for a practice manager to reach out after hours. Someone reading about your $2 million recovery at 10 PM on a Tuesday has nowhere to go but your phone number. They'll probably move on.
• The meta description is keyword-stuffed and gets cut off in Google. It reads like it was written for a 2005 search engine, not for real people.
• Only 2 H2 tags on the whole homepage. That's not enough structure for search engines to understand your page hierarchy or for readers to scan what you offer.

AI search is already passing you by

This is the part a lot of marketing agencies don't talk about yet. Doctors and practice managers are starting to use AI tools to find service providers. They ask ChatGPT "who does OWCP billing near me." They use Google's AI Overviews. They ask Perplexity for recommendations. These tools pull from your website content and structured data to decide who to recommend.

Right now, when someone asks any of those tools about OWCP billing, TP Medical doesn't show up. Not because your service is bad. Because your site doesn't have the content or structure those tools need to find you.

Think about what happens when a practice manager in Chicago asks ChatGPT for OWCP billing recommendations and TP Medical isn't listed. They hire someone else. That's not a maybe. That's happening today.

18,000 OWCP providers — the real opportunity

Here's the number that matters most. According to the Federal Register from March 2026, there are 18,417 OWCP-enrolled providers in the United States. Every single one of them deals with federal workers' compensation billing. And most of them hate dealing with it. OWCP billing is complicated, slow, and easy to mess up. That's why specialized billing services exist.

Of those 18,417 providers, a large portion are in major metro areas. But there are providers in smaller cities and rural areas too — places where finding a billing specialist who actually knows OWCP is even harder. That's the full addressable market.

And it's not just OWCP. There are roughly 10,000 to 12,000 medical practices nationally that handle enough federal workers' comp to justify specialized billing. Many of them are overpaying for generalist billing services that don't get the results you do — a 50-56% higher reimbursement rate on OWCP claims than standard billing averages.

What we'd fix first

None of what we found is a disaster. It's all fixable. Here's the order we'd tackle it:

• Build a proper multi-page site. A homepage that tells your story, a services page that explains OWCP and federal billing, and a results page with your case studies and numbers. This gives search engines the content they need to rank you for relevant searches.
• Add structured data. Schema.org markup for MedicalBusiness, LocalBusiness, and specific billing services. This is the code that helps Google and AI tools recommend you. It takes a few hours to set up and makes a massive difference.
• Write OWCP-specific content. Pages that explain what OWCP billing involves, why it's hard, and how you handle it better. This is what builds topical authority. When a search engine sees a whole page about OWCP billing on your site, it starts to trust that you're an expert in it.
• Add lead capture. A contact form, a consultation booking link, maybe a downloadable guide to OWCP billing. Give busy practice managers a way to reach out on their schedule.
• Fix the technical basics. Better title tags, proper meta descriptions, mobile optimization, faster load times. These are table stakes, and yours need work.

The demo we built

We didn't just write this assessment and hand it over. We built a working demo of what your new site could look like. It's a real, functioning website with your branding, your images, your actual case studies, and the OWCP expertise front and center. It's designed to be found by both traditional search engines and AI tools.

The demo has:

• A homepage that positions you both as the team behind TP Medical, with your actual results on display
• A services page that walks through exactly what you offer — OWCP billing, federal workers' comp, denied claim recovery
• Structured data so Google and AI tools can understand and recommend your business
• Lead capture forms so interested providers can reach out immediately
• Mobile-first design that loads fast on any device

Take five minutes to click through it on your phone and computer. Compare it to your current site. Notice how it positions your practice as the specialized OWCP billing authority. See how both of you are featured as the team behind it. This is exactly what we'd build on your domain, with your content, ready to bring in new clients.

After you review the demo, check out the growth plan to see the full timeline, expected results, and the 90-day check-in where you can evaluate progress.